Joan Mullally
ASIN: B005MRB3QG
Publisher: Eternal Spiral Books, http://EternalSpiralBooks.com
Pages: 173
Every day, your business is facing what Google has recently termed the "Zero Moment of Truth." This is the moment when a new prospective customer looks up your business, brand, product or service online to learn more. First impressions can be informative. But they can also be misleading. What is the searcher shopping online discovering when they enter the name of YOUR business or best product? If you don't know, it's about time you started to find out. Even if you do know, you might not be aware of the powerful influence of the Zero Moment of Truth. Even if you are aware, you might be desperately wondering what you can do to improve your brand's image online. In that case, it's time to start mastering Google's Zero Moment of Truth. Discover how to take charge of your online marketing profile. Learn how to answer your potential customer's questions. Convince them as never before that ...