ASIN: B00N24MUL8
Publisher: Adam Metz
Pages: 28
If you’ve ever struggled to get your first 100 customers, or even your first 10 customers, this book is for you!Best selling author of The Social Customer (Amazon Internet Marketing #1) Adam Metz, walks you through his lean sales process based on the lean startup methodology developed by entrepreneur and investor, Eric Ries. Businesses die when sales teams can not align their sales cycle with the prospective customers buying cycle. For 90% of early stage companies, this is the end of the line, every year.After spending nearly a decade working with some of the worlds most successful companies, Evernote, Successfactors, UberConference, and 100’s of others, Adam has developed a sales methodology aimed at aligning early stage companies sales process with the buying cycles of early adopters, the 10-20 “marquee” customers that drive the direction of companies towards eventual growth.In this ...
