ASIN: B014TCY8PW
Publisher: unknown
Pages: 40
Etsy stores give creative artisans an opportunity to market their arts and crafts to a wider variety of potential customers than the occasional craft show or roadside stand. In creating a store, an artist can find the true audience that their work deserves and grow a business built on their creative passion. Talk about a fulfilling way to make a living.
But Etsy stores can be challenging. The work required to succeed is not immediately obvious to artists. This guidebook provides a quick overview of how to best prepare a store, build it to attract customers and empower an artist to create, without worrying about the mundane details of running a business.
Artisans who buy this book will learn how to:Plan their dream store from the mission statement that drives the store to the aesthetic look and feel of the store,Develop brand equity to further promote the store across a wider ...
