Ian Lurie
ASIN: B01C3HKO26
Publisher: Portent, Inc.
Pages: 86
Run A Better Consulting BusinessLearn the four-step process for escaping the vendor trap, become a valuable consultant and learn how to grow your contracts in this easy-to-read corporate fable. The business of consulting is great, but there's one catch: Clients perceive less and less value over time. Somehow, as consultants, we have to demonstrate value. That's what One Trick Ponies is all about.In the last decade, a new focus on 'productized' services has sucked the life out of consulting companies by de-emphasizing the craft and turning services into commodities. Reverse the trend, be the go-to resource for your clients and increase your business with the four steps:Foster the client’s strategic understanding of your workLink your strategic approach to improvement rather than maintenanceDevelop ideas that will generate improvement in the strategic contextRepeatedly deliver those new ...