Branding It 3.0: Business Performance through Excellence in Brand Management by Marco Casanova for Kindle on BookLending.com

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Branding It 3.0: Business Performance through Excellence in Brand Management

Marco Casanova

ASIN: B078HNVB28

Publisher: Bookstand Publishing

Pages: 134

HOW TO BUILD A BRAND THAT WILL CONNECT WITH CUSTOMERS AND GROW YOUR BUSINESS In BRANDING IT 3.0 global branding expert Marco Casanova uses best practice examples from more than 20 of today’s leading corporations, including Amazon, Starbucks, and Nike, and shows how state-of-the-art brand management can be achieved.You will learn:How branding drives the value of today’s businesses and is increasingly associated with impressive corporate gainsThe 10 “Cs of Branding” that can dramatically improve the bottom lineThe key factors needed to successfully brand any new product and new product launch BRANDING IT 3.0 is the essential guide on building a successful world-class brand. Order a copy today. Revised Second Edition (September 2018)

Amazon Rating:

4.5 stars from 20 ratings

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